Article.com
During Article’s ascent from small startup to Canada’s fastest growing company, I oversaw the Article brand presence as it applied to all touch points and brand channels. This was a period of tremendous growth and the application of branding was far reaching, requiring ongoing strategic development as new opportunities emerged.
Article Brand
I led the small and mighty Brand team and was responsible for all physical applications of the Article brand. Systems were developed for furniture labelling, packaging, all marketing materials and signage.
Product and delivery packaging
Brand swag
Corporate office signage
Brand Swag
Brand labelling system
Product hangtag system
Product and delivery packaging
Head Office Signage
An enormous neon dot logo shines in the atrium space at the Article head office in Vancouver.
neon by: Endeavour Neon
